Category
Car rental
Who AI recommends when asked about car rental. 17 brands on the list today.
Enterprise is named in every answer. Hertz, next on score, in every answer too.
- Brands listed
- 17
- Leader
- Enterprise
- 73.5, named every time
- Lead
- 18.7 points
- Over Hertz, 54.8
- Not tied
- Category average
- 23.7
- Average place 6.7
- Across the 17
Enterprise leads. 7 of the 17 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Enterprise | 2.6 | 100% | 73.5 | B2B |
| 2 | Hertz | 3.6 | 100% | 54.8 | B2C |
| 3 | Alamo | 4.0 | 60% | 49.0 | B2B |
| 4 | Avis | 4.4 | 100% | 43.6 | B2C |
| 5 | Budget | 5.2 | 100% | 33.6 | B2C |
| 6 | Turo | 5.5 | 40% | 30.3 | Platform |
| 7 | Zipcar | 5.8 | 80% | 27.6 | B2C |
| 8 | National | 6.3 | 60% | 21.8 | Hardware |
| 9 | Dollar | 7.0 | 20% | 16.0 | B2C |
| 10 | Sixt | 7.3 | 80% | 14.1 | B2C |
| 11= | Europcar | 8.0 | 20% | 9.0 | B2C |
| 11= | Skyscanner | 8.0 | 20% | 9.0 | Platform |
| 11= | Thrifty | 8.0 | 20% | 9.0 | B2C |
| 14 | KAYAK | 8.5 | 40% | 6.3 | Platform |
| 15 | Rentalcars.com | 9.0 | 20% | 4.0 | Platform |
| 16= | Expedia | 10.0 | 20% | 1.0 | Platform |
| 16= | LeasePlan | 10.0 | 20% | 1.0 | B2B |
= means tied on score
How this list works
AI is asked about car rental every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.